Charter of Principles

The enduring success of any enterprise rests on the character and values of the people who founded it – and a common, shared vision of where the successors wish to take it.


The role of the financial services industry can be broadly classified into 3 parts:

(1) To ensure there is a market-discovered cost of capital and a price for various asset classes of fixed income, real estate, equities, and commodities;
(2) To ensure that companies get the capital they need to run ongoing businesses and to fund the crucial exercise of building new enterprises, and
(3) To ensure that the providers of capital, whether enterprises or households, are given a fair selection of alternative investment opportunities to earn returns based on the risks they are made to take.

“The fundamentals of Capitalism, as proffered by Adam Smith in the Wealth of Nations (1776)”, explained the late Professor Jack Behrman, Luther Hodges Distinguished Professor of Ethics at the Kenan Flagler School of Business, University of North Carolina at Chapel Hill, “say nothing about maximizing income for an individual or a company; rather, all income is to be earned according to a contribution to society, and any “profit” that accrues besides this contribution should be taxed away as a “windfall” or due to an unwarranted “monopoly”.

Sir Jamsethji Tata enumerated the role of capitalism by stating “In a free enterprise, the community is not just another stakeholder in business but is, in fact, the very purpose of its existence.”

Quantum Advisors Private Limited, Quantum Asset Management Company Private Limited, and Quantum Mutual Funds were born out of decades of working in, partnering with, and observing the practices of many financial firms in India and globally. The overriding philosophy of Quantum, enshrined in the Charter of Principles, as laid out by me, the Founder, is a guide to future members of the Board, a responsibility of the future leadership within Quantum, and a beacon for the hundreds of adherents diligently working at Quantum who will carry the guiding light of the Charter of Principles decades into the future - never forgetting the foundations and spirit which led to the creation of Quantum.

The Charter of Principles, in public view on the website of Quantum and in its Annual Report, is the benchmark by which customers over the decades can gauge their own experiences and judge whether Quantum is deviating from the philosophy and business approach favored by the Founder or staying true to its Principles.

Ajit Dayal

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